Maria Giudice at From Business to Buttons: The Life of a Change Maker — Lessons from the Battlefield

Ola Nilsson

One of the stellar talks at From Business to Buttons this year – Maria Giudice's!

To design is to embrace change. Change demands leadership. Therefore, today’s leaders must be designers for change. Ask yourself — are you, your leaders, and your peers ready for the messiness, the hard choices, and the chaos that comes with change? In some cases. it might not be worth the fight. But if it is, you need to prepare yourself for battle. Maria will share her experiences to help drive cultural change at Autodesk, and the lessons she has learned along the way.

Maria Giudice has been driving cultural change at Autodesk since 2015. Maria founded Hot Studio, an award-winning experience design firm that grew into a full-service creative agency with an impressive list of Fortune 500 clients. In 2013, Facebook acquired the talent behind Hot Studio, where Maria worked as a Director of Product Design. She is also the author of the extraordinary book ”Rise of the DEO (Design Executive Officer)”.

The slides from Maria Giudice's presentation!


More videos from FBTB18 here!

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