City of Denver
inUse is helping City of Denver to become a smarter and more sustainable city. Together with our partner Panasonic we are shaping the City of the Future.

Denver is one of the fastest-growing cities in the US today, with a rapidly growing population and an economy that’s booming. To handle the challenges of increased demand for a sustainable and smart city, Denver partnered up with Panasonic. The project would extend outside of the USA when they went looking for a Service Design partner and found inUse. We were a strategic partner helping Panasonic and Denver to achieve their goals.
Sustainable in every aspect
This partnership will ultimately make Denver a more sustainable, smart city by enhancing access to and development of community engagement, energy efficiency, water conservation, public safety, healthcare, and other public services.
Smart technology and the Internet of Things are amazing incentives. But they are still the means to reach a higher goal. The unique thing about inUse’s work in Denver is that we’re coordinating all of the comprehensive goals of the region with 15 of the city’s highest directors. Only together are we able to bridge the gap and reach those sustainability goals, says Kjell Persson, CEO of inUse.
In total, the work includes over 100 coordinated projects that will run over many years and create a sustainable future for all of Denver’s residents.
Three focus areas
In 2015 and 2016 inUse worked in Denver with Panasonic and the City of Denver. Our main focus was on assisting them in three areas:
- Understanding citizens’ needs and behaviors, being able to perform data-driven analysis and on-site observations and interviews, learning about people's needs and understanding where there is a window for improvement.
- Visualizing design solutions for different ideas as they arise, based on citizens’ needs and technological opportunities, aiming for city goals on sustainability.
- Engage and organize the city leaders as a collective to make decisions at a speed that allows for radical changes towards a Smart and Sustainable City. To find a smart way of working!
From transportation to residential buildings
To be even more concrete inUse is right now helping The City of Denver with:
- Smart city environments.
- The future of transportation – everything from autonomous cars to cycling.
- Residences of the future – with the aspects of sustainability, quality of life and service.
- Intelligent traffic solutions.
- Even more solutions for energy efficiency.