Posts by Ingrid Domingues

När vi säger effekt, nytta eller värde i dagligt tal är begreppen ofta utbytbara, och inte särskilt svåra att förstå. …

The user-hugger, the artist and the world improver are three flavours of UX. All are needed in different contexts, in …

During my years in the field of designing digital solutions and coaching, I have observed many businesses that hinder teams …

The words we use create preconceptions in people's minds. Therefore, I suggest a bold shift in how we name users. …

Demographically biased personas hinder our ability to understand the really important user behaviours, needs and expectations in the context of …

We have found it extremely valuable to shoot very short films that explain emotions, context and facts. Here we've collected …

At last! Here is the popular template for Impact Maps also in Mind Manager format.

The Impact Map template supports …

Hur vet du att din nya tjänst kommer att skapa önskat värde? Vem av oss har inte använt en tjänst …

... – Men om vi skulle bygga allt som målgruppen vill, skulle medlen inte räcka till....

Ovan mening har jag …

Finally the template for Impact Maps is here! The template to use when documenting your Impact Map. It is very …